You are here because you are are scrambling to comply with Walmart’s new Master Case Labeling standards.


The guidelines are clear; direct case printing is how it must be done. This does not mandate that you have to dive into your corrugated suppliers pre-print vortex that you probably spent years getting away from by switching to on-line ink jet and labels. There is a better way to do this.


Iconotech’s in-house generic case printing systems are fast, flexible and accurate, giving you complete control over the process while meeting every aspect of the Walmart mandate. Using a generic inventory of common case sizes instead of warehouses full of pre-printed inventory, the plateless system produces high resolution bar codes, graphics and text. Because it is a batch printer, best by date and lot number are included in the process which lets you make changes on the fly. Efficiency is substantially increased by incorporating databases with the BarTender software, which also features a PDF proof system for easy layout approval.


As you know, labels and ink-jet will no longer be acceptable solutions and the email communication from Walmart on January 3, 2017 mad it clear, that they still require compliance.


Iconotech is the solution that offers you any control over the situation. You create your own print layouts, image the print stencil, apply it to the print cylinder and GO, in 2 minutes or less. Need to make changes, go ahead, it takes minutes and best of all it can be used with databases.


Here are important links to pages on our website that will help you understand out process and the benefits of incorporating a generic cases printing system.


To learn about the OptiFlexTM process, visit Our Process


To learn more about Generic Case Printing Click Here


To learn about the ten areas of cost savings that come from a generic case program, watch the videos at  Sales | Videos and select the 10 Areas of Cost Savings tab


To learn how to choose the right machine watch the video at  Sales | Videos and select the Choosing the Right Machine tab.


To view a video case study click here


To view the Iconotech product line visit Products


To read what our customers say about us visit Testimonials


And when you are ready to talk, please call Bill Petersen at 847.541.2494 x 105 or email him at Together we can do this and you will save money and live better.



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Iconotech - 2 Heritage Park Road - Clinton, CT. 06413 - 800.521.0194